CAA

CAA (Canadian Automobile Association) is a trusted organization providing roadside assistance, insurance, travel services, and advocacy for its members. With a focus on delivering exceptional support and value to its members, CAA continuously seeks innovative ways to engage with the community and promote its services. Detonate was tasked with creating a custom pop-up display booth for an interior event activation on behalf of CAA. The project aimed to enhance consumer engagement and deliver key messages about CAA’s support services in a dynamic and interactive manner. This project included design, build and installation of CAA’s custom kiosk.